Skip to main content

Get the Skills to Become a Marketing Professional

Woman typing on a laptop.
To start an exciting career in Digital Marketing, earn your Marketing diploma from CCBST

Digital Marketing Diploma Program in as Little as 52 Weeks*

If you are an innovative, creative individual who is interested in the digital marketing world, then you should consider a career as a Marketing professional with a specialization in Digital Engagement. You will get the skills and training needed to start a rewarding marketing career upon graduation.

Become a Confident Digital Marketing Professional

As digital marketing rapidly evolves to be the central pan of marketing in today’s global environment, understanding this powerful tool is essential for all marketing professionals. You will learn how to create successful campaigns and messages designed specifically for each kind of channel.

The Marketing – Digital Engagement Strategy Diploma program at CCBST will give you the in-depth knowledge of promoting brands and products on social media, search engine marketing, online analytics, mobile apps, and emerging forms of digital platforms.

Not Sure You're Ready for Career Training? Find Out! Take the Canadian College of Business, Science & Technology “Career Training Readiness Quiz”

This fun, online quiz takes 3 minutes to complete and you’ll get a personalized report. Identify your strengths and social style plus the training and positions you’re best suited for. Get Your Career Training Readiness score now >>

The best way to see if CCBST is the right fit for you is to see it for yourself. You can tour our facilities, and meet with both students and instructors. Book a Tour Now or Get more information.

Course Outline

During the Marketing – Digital Engagement Strategy Diploma program you’ll learn:

  • Introduction to Marketing
  • Introduction to Analytics
  • Marketing in a Connected World
  • Customer Segmentation and Journey Mapping
  • Online Advertising and Programmatic Trading
  • Search Engine and Performance Marketing
  • Paid Search
  • Social Media Marketing
  • CRM Strategies
  • Digital Transformation Strategy
  • Content Creation and Curation
  • Web and Conversion Analytics

You’ll also complete a 300-hour practicum so that you’ll graduate with confidence in your skills and abilities. CCBST is 100% responsible for finding a placement for you at an appropriate organization.

Thank you to all my teachers and CCBST for taking the time to teach me. I have learned a lot, and I feel that you have prepared me very well … You gave me the skills, knowledge, and confidence I need to be successful in my job. Many thanks to you all.
Maria Teresa

Career Opportunities

As a graduate of this program, you will be able to start your career in an entry-level position such as:

  • Advertising Account Executive
  • Advertising and Promotions Coordinator
  • Assistant Brand Manager – Advertising
  • Internet Communications Manager
  • Marketing Consultant – Advertising
  • Online Marketing Manager
  • Publicity Administrator
  • Sales and Promotion Coordinator
  • And more!

Funding Your Education

CCBST is an excellent option for individuals who want to get ahead without a major financial burden. At CCBST, tuition is more affordable than larger schools while maintaining the same quality of education.

You may also be eligible to receive OSAP (Government Financial Aid) as all CCBST programs are full time.

Lastly, you may qualify for Second Career Eligibility Ontario. The Second Career program provides support to laid-off employees who will benefit from retraining to find work. Please contact a CCBST admissions representative to see if you meet the criteria.

For more information about Financial Aid and Second Career Training click here.

Is a Career in Digital Marketing Right For You? Get More Info…

To learn more about careers in Digital Marketing and to find out if CCBST is right for you, fill out the form to receive more information.

For immediate questions or to speak with a friendly CCBST Admissions Advisor, call:

Brampton 905-224-5241
Scarborough 416-800-6236
North York 416-800-2664
Mississauga 416-800-8803

*52 week program length when completed in normal time.